The 1974 book became a cultural touchstone after more than 100 publishers turned it down.

usatoday-newstopstories 'Zen and the Art of Motorcycle Maintenance' author Robert Pirsig dies at 88

636286752025964112-AP-OBIT-PIRSIG-90461636 'Zen and the Art of Motorcycle Maintenance' author Robert Pirsig dies at 88
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